Culture is shared beliefs, notions, practices and customs amongst the members of a group or a community. Culture of a community forms the foundation of the accepted as well as the expected code of conduct for its members. To begin with, organisation culture...
Business expansion may seem like an uphill task for small-scale business enterprises. But expansion is essential for a business; not just for growth but also for survival. No business has ever become a great business without growth and expansion, even if such growth...
In today’s business environment, no business can afford to remain complacent with its achievements of the past or its grand opening run. If a business has to survive in the long run, it must learn to grow with its environment – demographics, industry, technology,...
“Drive your business. Let not your business drive you.” ~ Benjamin Franklin. A business is a coming together of several functions, operations, activities, skills and resources to achieve certain desired goals and objectives. If all these functions and resources...
According to the American Marketing Association, marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. Even in small and...
Operating costs refer to the expenses which a business enterprise has to incur to keep its operations up and running. Some of the examples of operating costs are office and stationery goods, traveling expenses, canteen expenses, electricity and telecommunication...