Welcome to YRC Retail Blog

No industry has undergone as much transition as retail has in the past three decades. Whether you talk about the globalisation of brands, the increasing role of technology, business model innovation, or creating the dazzle to woo customers to brick and mortar, there...

Why carry out Ecommerce Customer Research? What are the Key Variables Involved in it? Ecommerce Customer Research is an attempt to understand customers and consumer behaviour who engage in the eCommerce/online shopping journey. For eCommerce entrepreneurs, a pertinent...

What is eCommerce Keyword Research? Gauging the popularity of a product or service in a target market is a prerogative before venturing into it. It is a very simple but essential step. There could be many ways to get relevant answers. For example, it would not be...

What is eCommerce UX Research? Most often the terms like web design and web development are used with fire at will. In a general and broad sense, that is okay. But when we are discussing UX, the lines must be drawn. The term UX is an abbreviated version of ‘User...

What is Oracle Retail? Oracle Retail is the common umbrella name under which Oracle offers various retail applications for retail business management. It is also known as Oracle’s ERP suite for the retail industry. Oracle offers many retail IT solutions. Under Oracle...

Basics first for Beginners Before jumping into the world of business software applications, let us first cover some basics. It is not easy for beginners to differentiate between what is what. Do not get confused by the terms and languages used to describe business...